Here are all of the posts tagged ‘Juan Bascones’.

Newspapers must look beyond SEO

by Robin Grant in News on 1 June 2009 at 14:06

A nice quote from Juan Bascones, Havas Media’s global chief media investments officer, speaking at the World Newspaper Advertising Conference on Friday:

Today consumers’ new distribution model is based on conversations. The only way the newspaper industry will survive is for it to focus on leading and facilitating these conversations.

We would agree

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