http://wearesocial.net/blog/2010/02/communication-engagement/ Sat, 31 Jul 2010 12:08:45 +0000 http://wordpress.org/?v=abc hourly 1 http://wearesocial.net/blog/2010/02/communication-engagement/comment-page-1/#comment-2142 eda2day Tue, 09 Feb 2010 02:00:38 +0000 http://wearesocial.net/?p=4302#comment-2142 All this argument about engagement vs. communication sounds a bit contrived. If you're trying to convey the message the one to one relating without an agenda is more genuine and rare, then say so. It is what it is: relating one to one. As the t-shirt advises: more wag. less bark. All this argument about engagement vs. communication sounds a bit contrived. If you're trying to convey the message the one to one relating without an agenda is more genuine and rare, then say so. It is what it is: relating one to one. As the t-shirt advises: more wag. less bark.

]]> http://wearesocial.net/blog/2010/02/communication-engagement/comment-page-1/#comment-1840 eda2day Mon, 08 Feb 2010 21:00:38 +0000 http://wearesocial.net/?p=4302#comment-1840 All this argument about engagement vs. communication sounds a bit contrived. If you're trying to convey the message the one to one relating without an agenda is more genuine and rare, then say so. It is what it is: relating one to one. As the t-shirt advises: more wag. less bark. All this argument about engagement vs. communication sounds a bit contrived. If you're trying to convey the message the one to one relating without an agenda is more genuine and rare, then say so. It is what it is: relating one to one. As the t-shirt advises: more wag. less bark.

]]> http://wearesocial.net/blog/2010/02/communication-engagement/comment-page-1/#comment-1819 charlottebeckett Tue, 02 Feb 2010 17:10:37 +0000 http://wearesocial.net/?p=4302#comment-1819 Just had a meeting discussing this topic! My take was that this is the argument for evaluating what you want to do before you select the tools (if I have another call asking for a page on Facebook...). Comms and engagement are not mutually exclusive. Sometimes we can pull people into our worlds, sometimes we need to go to them - and doing both might be the most fruitful approach. Still, saying that, it made for a good headline on the original blog. Just had a meeting discussing this topic! My take was that this is the argument for evaluating what you want to do before you select the tools (if I have another call asking for a page on Facebook…). Comms and engagement are not mutually exclusive. Sometimes we can pull people into our worlds, sometimes we need to go to them – and doing both might be the most fruitful approach. Still, saying that, it made for a good headline on the original blog.

]]> http://wearesocial.net/blog/2010/02/communication-engagement/comment-page-1/#comment-1818 Riaz Kanani Tue, 02 Feb 2010 17:07:47 +0000 http://wearesocial.net/?p=4302#comment-1818 hear hear - a comms strategy is definitely different to an engagement strategy - though you dont just need to go out to the communities and groups - I think it is possible over time (and with effort) to build that engagement in a group or location that you manage. hear hear – a comms strategy is definitely different to an engagement strategy – though you dont just need to go out to the communities and groups – I think it is possible over time (and with effort) to build that engagement in a group or location that you manage.

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