What’s Next In Marketing & Advertising / we are social

Hello, we are social. We are a conversation agency. We help brands to listen, understand and engage in conversations in social media.

We’re a new kind of agency, but conversations between people are nothing new. Neither is the idea that ‘markets are conversations’.

We’re already helping Coca-Cola, Ford, Unilever, Microsoft, Tesco, Orange, Eurostar, Absolut and WWF.
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What’s Next In Marketing & Advertising

by Robin Grant in News on 31 July 2009 at 09:34

A nice reprise of the the classic What’s Next In Marketing & Advertising from Paul Isakson.

tagged: advertising, branded utility, brands, listening, marketing, Paul Isakson, presentations, social media, social media marketing

Mark Ballantyne

So, we won't see the 'Blade Runner Blimp' after all? :-(

Tomas Gonsorcik

self-fulfilling prophecy surely

andrewgrill

Interesting parallel view of what's next (namely what advertising will look like in 2020) with a great whitepaper from Acision and Ogilvy - see http://tr.im/ad2020

johndodds

It was always thus - it was simply that inefficient communication allowed companies to get away with it in the past to a greater degree than they will in the future. Though, rest assured, people are lazy and indifferent and will still let them get away with it.