Comments on: On the front page of Marketing today… http://wearesocial.net/blog/2009/02/front-page-marketing-today/ Wed, 17 Mar 2010 21:46:06 -0400 http://wordpress.org/?v=abc hourly 1 By: Brands and Twitter / we are social http://wearesocial.net/blog/2009/02/front-page-marketing-today/comment-page-1/#comment-527 Brands and Twitter / we are social Tue, 24 Feb 2009 22:30:52 +0000 http://wearesocial.net/?p=891#comment-527 [...] after being on the front page on Marketing the week before last, this week we’ve hit the pages of Campaign, with our inclusion in a feature [...] [...] after being on the front page on Marketing the week before last, this week we’ve hit the pages of Campaign, with our inclusion in a feature [...]

]]> By: graeme_harrison (Graeme Harrison) http://wearesocial.net/blog/2009/02/front-page-marketing-today/comment-page-1/#comment-481 graeme_harrison (Graeme Harrison) Thu, 12 Feb 2009 11:26:36 +0000 http://wearesocial.net/?p=891#comment-481 <strong>Twitter Comment</strong> <a href="http://www.twitter.com/graeme_harrison" title="Twitter Comment" rel="nofollow"> <div title="graeme_harrison (Graeme Harrison)" style="float:left;margin-right:10px;padding:0;width:60px;height:60px;background:url(http://s3.amazonaws.com/static.whitleymedia/picbg.jpg) no-repeat top;cursor:hand;"> </div> <div title="graeme_harrison (Graeme Harrison)" style="float:left;margin-left:-70px;margin-right:10px;padding:0;width:60px;height:60px;background:url(http://purl.org/net/spiurl/graeme_harrison) no-repeat top;cursor:hand;"> </div> </a> A few lucky twitterers have unexpectedly made the front of marketing today!! [link to post]<br /><br /> - Posted using Chat Catcher Twitter Comment


A few lucky twitterers have unexpectedly made the front of marketing today!! [link to post]

– Posted using Chat Catcher

]]> By: Drew B http://wearesocial.net/blog/2009/02/front-page-marketing-today/comment-page-1/#comment-478 Drew B Wed, 11 Feb 2009 20:54:52 +0000 http://wearesocial.net/?p=891#comment-478 Good work getting your comments and those of your clients in the mag. Good work getting your comments and those of your clients in the mag.

]]> By: Roger, Online PR Agency C&M http://wearesocial.net/blog/2009/02/front-page-marketing-today/comment-page-1/#comment-477 Roger, Online PR Agency C&M Wed, 11 Feb 2009 19:11:51 +0000 http://wearesocial.net/?p=891#comment-477 nice work chaps. you're right of course, Twitter has more to lose than gain by following this path, and I have no idea how they'd monitor it anyways. Good t see they've squashed it. nice work chaps. you're right of course, Twitter has more to lose than gain by following this path, and I have no idea how they'd monitor it anyways. Good t see they've squashed it.

]]> By: Nicola http://wearesocial.net/blog/2009/02/front-page-marketing-today/comment-page-1/#comment-474 Nicola Wed, 11 Feb 2009 12:56:01 +0000 http://wearesocial.net/?p=891#comment-474 Ooh front page get you! <br><br>I can see your skepticism about distinguishing between personal and commercial. Where do all these people fit in - bloggers promoting their own stuff, celebrities, character tweets (i.e. Don Draper for Mad Man), marketing brand managers tweeting. And it's great that they're thinking about offering more functionality, but I don't quite see how they can charge fairly for this (i.e. small business tweeter vs. coca cola). <br><br>Any who, I'm still new to this whole tweeting malarkey. I'm really trying to go with the flow, but some of the self obsessed tweeters and people tweeting their every move is still rather vomy for me... Ooh front page get you!

I can see your skepticism about distinguishing between personal and commercial. Where do all these people fit in – bloggers promoting their own stuff, celebrities, character tweets (i.e. Don Draper for Mad Man), marketing brand managers tweeting. And it's great that they're thinking about offering more functionality, but I don't quite see how they can charge fairly for this (i.e. small business tweeter vs. coca cola).

Any who, I'm still new to this whole tweeting malarkey. I'm really trying to go with the flow, but some of the self obsessed tweeters and people tweeting their every move is still rather vomy for me…

]]> By: George Nimeh http://wearesocial.net/blog/2009/02/front-page-marketing-today/comment-page-1/#comment-473 George Nimeh Wed, 11 Feb 2009 12:55:44 +0000 http://wearesocial.net/?p=891#comment-473 I'm truly happy about the coverage you're getting (well-deserved!), but I'm wondering if this isn't a case of premature publishing. While you call Biz Stone's post a "clarification" I read it is more of a flat denial, at least for now: <br><a href="http://blog.twitter.com/2009/02/nothing-to-report-just-yet.html" rel="nofollow">http://blog.twitter.com/2009/02/nothing-to-repo...</a><br><br>But since we're quoting and re-quoting: <br><br>I don't think the real value is in charging companies for display ads. It is a conversation, and brands/products want in on it. Not easy, but relegating them to the sidelines as posters is not a very good option. Access to customer information for marketing, on the other hand, is certain to have tremendous appeal. So, on that, I'd say what got mentioned by @RobinGrant in Fiona's article is 50% right, and in this business at this early stage, that ain't bad. :-) <br><br>Twitter should offer custom templates and other nice things to make things look good ... You know how marketing directors get when it comes to being "on brand" and all. That'll make 'em a ton of $$$.<br><br>Add-ons and extras, premium and pro is the way to go. Brendan Mitchell commented that a FlickrPro type service would be good. I think that's certainly worth looking at. <br><br>But Twitter must offer savvy companies more: Make it easy for smart and innovative companies to create and deliver "command line services" like the unofficial ones from the rail and @myflightinfo ... Tons of utility there which is bound to create brand love and bucks.<br><br>Biz's post decoded by Boomtown's Kara Swisher: <br><a href="http://kara.allthingsd.com/20090211/boomtown-translates-the-twitter-is-really-serious-folks-about-not-making-memo/" rel="nofollow">http://kara.allthingsd.com/20090211/boomtown-tr...</a><br><br>My post on it here: <br><a href="http://www.i-boy.com/weblog/2009/02/does-biz-have-bizplan.html" rel="nofollow">http://www.i-boy.com/weblog/2009/02/does-biz-ha...</a><br><br>Rock on, <br>~G~ I'm truly happy about the coverage you're getting (well-deserved!), but I'm wondering if this isn't a case of premature publishing. While you call Biz Stone's post a “clarification” I read it is more of a flat denial, at least for now:
http://blog.twitter.com/2009/02/nothing-to-repo...

But since we're quoting and re-quoting:

I don't think the real value is in charging companies for display ads. It is a conversation, and brands/products want in on it. Not easy, but relegating them to the sidelines as posters is not a very good option. Access to customer information for marketing, on the other hand, is certain to have tremendous appeal. So, on that, I'd say what got mentioned by @RobinGrant in Fiona's article is 50% right, and in this business at this early stage, that ain't bad. :-)

Twitter should offer custom templates and other nice things to make things look good … You know how marketing directors get when it comes to being “on brand” and all. That'll make 'em a ton of $$$.

Add-ons and extras, premium and pro is the way to go. Brendan Mitchell commented that a FlickrPro type service would be good. I think that's certainly worth looking at.

But Twitter must offer savvy companies more: Make it easy for smart and innovative companies to create and deliver “command line services” like the unofficial ones from the rail and @myflightinfo … Tons of utility there which is bound to create brand love and bucks.

Biz's post decoded by Boomtown's Kara Swisher:
http://kara.allthingsd.com/20090211/boomtown-tr...

My post on it here:
http://www.i-boy.com/weblog/2009/02/does-biz-ha...

Rock on,
~G~

]]> By: 140Char » On Twitter charging companies…. http://wearesocial.net/blog/2009/02/front-page-marketing-today/comment-page-1/#comment-471 140Char » On Twitter charging companies…. Wed, 11 Feb 2009 11:53:59 +0000 http://wearesocial.net/?p=891#comment-471 [...] at We Are Social has a nice write-up of the current situation – as befits a company whose Twitter account has ended up on the front page of [...] [...] at We Are Social has a nice write-up of the current situation – as befits a company whose Twitter account has ended up on the front page of [...]

]]> By: Nigel Legg http://wearesocial.net/blog/2009/02/front-page-marketing-today/comment-page-1/#comment-468 Nigel Legg Wed, 11 Feb 2009 11:32:14 +0000 http://wearesocial.net/?p=891#comment-468 As a twittaholic, I'm pleased to see that twitter has found a way to generate revenue without charging users for the service. I look forward to seeing what happens in the future. As a twittaholic, I'm pleased to see that twitter has found a way to generate revenue without charging users for the service. I look forward to seeing what happens in the future.

]]> By: Cup_Of_Joe (Joe Franz) http://wearesocial.net/blog/2009/02/front-page-marketing-today/comment-page-1/#comment-467 Cup_Of_Joe (Joe Franz) Wed, 11 Feb 2009 11:29:28 +0000 http://wearesocial.net/?p=891#comment-467 <strong>Twitter Comment</strong> <a href="http://www.twitter.com/Cup_Of_Joe" title="Twitter Comment" rel="nofollow"> <div title="Cup_Of_Joe (Joe Franz)" style="float:left;margin-right:10px;padding:0;width:60px;height:60px;background:url(http://s3.amazonaws.com/static.whitleymedia/picbg.jpg) no-repeat top;cursor:hand;"> </div> <div title="Cup_Of_Joe (Joe Franz)" style="float:left;margin-left:-70px;margin-right:10px;padding:0;width:60px;height:60px;background:url(http://purl.org/net/spiurl/Cup_Of_Joe) no-repeat top;cursor:hand;"> </div> </a> Reading: "On the front page of Marketing today… / we are social" ([link to post])<br /><br /> - Posted using Chat Catcher Twitter Comment


Reading: “On the front page of Marketing today… / we are social” ([link to post])

– Posted using Chat Catcher

]]> By: charlesfrith http://wearesocial.net/blog/2009/02/front-page-marketing-today/comment-page-1/#comment-464 charlesfrith Wed, 11 Feb 2009 10:31:47 +0000 http://wearesocial.net/?p=891#comment-464 I'll be frank. I couldn't give a fig about old media. I'm impressed with your new media though! I'll be frank. I couldn't give a fig about old media. I'm impressed with your new media though!

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