Comments on: Build it and they won’t necessarily come http://wearesocial.net/blog/2009/02/build-necessarily/ Wed, 16 May 2012 16:23:00 +0000 hourly 1 By: Ciarán http://wearesocial.net/blog/2009/02/build-necessarily/comment-page-1/#comment-2139 Ciarán Wed, 25 Feb 2009 14:45:39 +0000 http://wearesocial.net/?p=1009#comment-2139 'And yet I rarely hear anyone – on the client or agency side – asking, “Why would anyone want to use this thing?”'<br><br>Alan's welcome to come and spend a week with us, and a lot of other agencies that I know of. We even came up with a spiffy new word to describe this phenomenon - giveash*tability, as in why should anyone give a sh*t about what you've made. We find it helps us decide what might work and what won't.<br><br>And Bruce, if you can't then that means neither can I! 'And yet I rarely hear anyone – on the client or agency side – asking, “Why would anyone want to use this thing?”'

Alan's welcome to come and spend a week with us, and a lot of other agencies that I know of. We even came up with a spiffy new word to describe this phenomenon – giveash*tability, as in why should anyone give a sh*t about what you've made. We find it helps us decide what might work and what won't.

And Bruce, if you can't then that means neither can I!

]]> By: Ciarán http://wearesocial.net/blog/2009/02/build-necessarily/comment-page-1/#comment-545 Ciarán Wed, 25 Feb 2009 09:45:39 +0000 http://wearesocial.net/?p=1009#comment-545 'And yet I rarely hear anyone – on the client or agency side – asking, “Why would anyone want to use this thing?”'<br><br>Alan's welcome to come and spend a week with us, and a lot of other agencies that I know of. We even came up with a spiffy new word to describe this phenomenon - giveash*tability, as in why should anyone give a sh*t about what you've made. We find it helps us decide what might work and what won't.<br><br>And Bruce, if you can't then that means neither can I! 'And yet I rarely hear anyone – on the client or agency side – asking, “Why would anyone want to use this thing?”'

Alan's welcome to come and spend a week with us, and a lot of other agencies that I know of. We even came up with a spiffy new word to describe this phenomenon – giveash*tability, as in why should anyone give a sh*t about what you've made. We find it helps us decide what might work and what won't.

And Bruce, if you can't then that means neither can I!

]]> By: If Your Build It Will They Come? < Chris Abraham http://wearesocial.net/blog/2009/02/build-necessarily/comment-page-1/#comment-503 If Your Build It Will They Come? < Chris Abraham Wed, 18 Feb 2009 18:01:44 +0000 http://wearesocial.net/?p=1009#comment-503 [...] there is a huge gap between being a toymaker and getting your toys into the hands of children,  Build it and they won’t necessarily come: There’s a phenomenon whereby normally intelligent people at both digital and traditional [...] [...] there is a huge gap between being a toymaker and getting your toys into the hands of children,  Build it and they won’t necessarily come: There’s a phenomenon whereby normally intelligent people at both digital and traditional [...]

]]> By: StuartBruce http://wearesocial.net/blog/2009/02/build-necessarily/comment-page-1/#comment-502 StuartBruce Wed, 18 Feb 2009 18:00:21 +0000 http://wearesocial.net/?p=1009#comment-502 Flamin 'eck Alan Wolk must have eavesdropped on one of my new biz presentations, wonder if it means I can't use my "Build it and they will come, will they heck" slide anymore? Flamin 'eck Alan Wolk must have eavesdropped on one of my new biz presentations, wonder if it means I can't use my “Build it and they will come, will they heck” slide anymore?

]]> By: tmde (tmde) http://wearesocial.net/blog/2009/02/build-necessarily/comment-page-1/#comment-501 tmde (tmde) Wed, 18 Feb 2009 17:21:33 +0000 http://wearesocial.net/?p=1009#comment-501 <strong>Twitter Comment</strong> <a href="http://www.twitter.com/tmde" title="Twitter Comment" rel="nofollow"> <div title="tmde (tmde)" style="float:left;margin-right:10px;padding:0;width:60px;height:60px;background:url(http://s3.amazonaws.com/static.whitleymedia/picbg.jpg) no-repeat top;cursor:hand;"> </div> <div title="tmde (tmde)" style="float:left;margin-left:-70px;margin-right:10px;padding:0;width:60px;height:60px;background:url(http://purl.org/net/spiurl/tmde) no-repeat top;cursor:hand;"> </div> </a> Build it and they won’t necessarily come [link to post]!<br /><br /> - Posted using Chat Catcher Twitter Comment


Build it and they won’t necessarily come [link to post]!

– Posted using Chat Catcher

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